Millennial Farmer
@MillennialFarmerMillennial Farmer, Zach Johnson, is a 5th generation family farmer from West Central Minnesota. Zach actively promotes agriculture by sharing his day-to-day experiences on the family farm. His vision is to build the connection between farms and consumers. Zach's mission is to become a national voice for agriculture, provide farmer to farmer education, and facilitate a collaborative conversation between farmers and the public. With over a million subscribers on YouTube, Zach's passion, experiences, knowledge, dry sense of humor and relatable personality make him a hit with audiences of all ages. His unique abilities have made him a valuable asset within the agriculture community. Whether you're a seasoned farmer or simply curious about the world of agriculture, Zach will leave you with a new perspective and a deeper appreciation for the hard work that goes into producing our food. So join Zach on his journey and discover what it truly means to be a farmer in the 21st century.
Overview
- Scout Score
- by Scout
- Subscribers
- 1.2MTop 8%
- Median Views
- 348KTop 6%
- Engagement Rate
- 6.0%Top 21%
- Sponsor Frequency
- 75%+

John Deere - Uploads / Month
- 7.4Last 4d ago
- Sponsor Rate
- Top Country
- Unlock to reveal
Videos
- Incogni27:20Taking a Sledge Hammer to my Million Dollar Combine366K views · 13d ago
- John Deere17:59Two Overheating Combines353K views · 14d ago
- John Deere17:34We Probably Won’t Plant These Beans Again429K views · 16d ago
- Element18:01We Can't Wait for Perfect Harvest Weather314K views · 18d ago
- Sumpsaver19:02Hail-Back to Beans445K views · 20d ago
- John Deere18:14First Day of Harvest… The Soybeans Will Have to Wait732K views · 23d ago
- The Farmer S Dog26:35Rain Flipped Our Harvest Plan: Corn Before Beans344K views · 27d ago
- Sumpsaver14:15Oil and Water341K views · 29d ago
Past Sponsors
Click a sponsor for its videos · Purple = dedicated video · Orange = integrated read
Sponsor Rates
by ScoutEstimated from audience performance, not published by Millennial Farmer. A creator who claims this profile replaces them with their real rate card.
Audience Demographics
Geo
Gender
Age
Estimated from the people who engage with Millennial Farmer. Unlock Contact, up top, opens all three and their business email. It counts as a creator unlock only if an address is found.
Contact Info
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Sponsorships observed in Babbl’s corpus of paid YouTube placements. Counts are a lower bound. Data as of 2026-11-03.











