Enrico Tartarotti
@enricotartarottiThe #1 show on the internet about great tech products and how they're built. We uncover the design, engineering and stories behind the best products in the world, by talking to the people who build them. Giving the audience unique access to the drafts, secrets, process and mistakes behind them. ------------- Brands & Partners Sponsorships: enrico@rakugomedia.com Behind the Product viewers are among the most valuable audiences in the world of tech (and beyond). It includes founders, CEOs, designers, engineers and product people in general, investors and operators in tech and beyond. Those building, are here. Featured on The Verge and collaborated with several tech companies, mostly in software. Some companies I worked with: Notion, Lovable, Raycast, Vanta, Akiflow, Surfshark, Incogni, Hostinger, Masterworks, Skillshare, Epidemic Sound The product I'm building: www.flask.do Instagram: https://www.instagram.com/enritarta
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Overview
- Subscribers
- 252KTop 27%
- Avg views
- 167KTop 12%
- Median views
- 111KTop 28%
- View-through
- 76%Top 15%
- Engagement rate
- 4.2%Top 45%
- Past sponsors
- 41+


Magic PatternsM
- Last published
- 16d ago
- Est. Rate $
- $13-21Kby Scout

- Audience Score
- 87by Scout

- Sponsor Score
- 83by Scout

Videos
CCodex16:26The Ridiculous Engineering Of Text
243K views · 16d ago
Slack14:31The Weird Way Tech Steals From Games
89.3K views · 1mo ago
Cursor13:39The LIES That Make Hardware ACTUALLY Work
620K views · 1mo ago
Flask13:15The Ridiculous Engineering Of Notifications
64.7K views · 2mo ago
Lovable15:08The Weird Future Of User Interfaces
515K views · 2mo ago
RRakugo Media30:12The Ridiculous Engineering Of Figma (ft. Figma Team)
152K views · 3mo ago
GGamma Imagine14:57The Ridiculous Engineering Of YouTube Videos
37K views · 4mo ago
Framer14:42How Dumb Tech Decisions Make Billions
27.1K views · 4mo ago
Past Sponsors
Click a sponsor for its videos · Purple = dedicated video · Orange = integrated read · Grey = mentioned, not a paid sponsor
Rate Estimates
by Scout
Estimated from audience performance, not published by Enrico Tartarotti. A creator who claims this profile replaces them with their real rate card.
Contact Info
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Sponsorships observed in Babbl’s corpus of paid YouTube placements. Counts are a lower bound. Data as of 2026-09-18.