Design Theory
@Design.TheoryDesign Theory explores how design shapes our culture and our behaviors. Design Theory is run by John Mauriello. He is a creative director, industrial designer, and a former Adjunct Professor at California College of the Arts. He has done design work for some of the biggest brands in the world.
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- Subscribers
- 791KTop 11%
- Avg views
- 67.7KTop 23%
- Median views
- 1.1MTop 4%
- Views per subscriber
- 138%Top 8%
- Engagement rate
- 4.6%Top 38%
- Past sponsors
- 2+
- Last published
- 10d ago
- Est. Rate $
- Reveal
- Audience Score
- 84by Scout
- Sponsor Score
- 38by Scout
Videos
Past Sponsors
Click a sponsor for its videos · Purple = dedicated video · Orange = integrated read
Rate Estimates
by ScoutEstimated from audience performance, not published by Design Theory. A creator who claims this profile replaces them with their real rate card.
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Sponsorships observed in Babbl’s corpus of paid YouTube placements. Counts are a lower bound. Data as of 2026-09-20.